Business relationship
It’s amazing that Amazon maintains such great relationships with customers. Amazon’s pioneering business strategies have helped them build strong client relationships. They make it simple for customers to buy from them, offering diverse products and services at affordable prices. This makes it convenient for customers to do business with them (Hitt, Ireland, & Hoskisson, 2017). In addition, Amazon has built branded differentiators such as its Prime membership, which gives users access to exclusive products and services as well as free shipping for orders placed inside the first two days (Lal, Srivastava, & Ghosh, 2016). Because of the differentiators, customers have had a better experience. This allows them to make a smooth buying process with Amazon. Amazon’s successes have taught us that customers should always be happy and that providing a memorable experience to them is essential for building and maintaining strong relationships. Cont…