Advertisement
Yes, sales can be influenced by other factors. Product quality is one of the key factors. R.P. Bagozzi (2019), “the quality of the product plays a major role in influencing the sales of a product.” Quality products have a greater chance of being purchased by customers and will promote positive word-of-mouth advertising. Customer service can also have an impact on sales. S.P.G. conducted a survey. Soh (2017), “customers are more likely to become repeat customers if they are satisfied with the level of customer service they receive.” Quality customer service will create a good impression, making customers feel appreciated and valued which will increase the chance that they will purchase the product again. A positive customer experience can help build a company’s reputation, which in turn will bring more customers. Moreover, a company’s pricing strategy can also have an effect on sales. C.B. Chiu (2018), “when the pricing of a product is reasonable and competitive, customers are more likely to purchase the product.” By providing reasonable prices, a company…Cont…
Order an Essay Now & Get These Features For Free:
Turnitin Report
Formatting
Title Page
Citation
Outline
