Important importance of creating new products
It is possible to see the vast differences in services and goods. Services are intangible, meaning they cannot be touched or seen, while goods are tangible, meaning they can be touched or seen (D’Alessandro, 2018). Goods are physical products that can be bought and sold, while services are activities or performances that are provided by one person or organization to another (Lapré & van Dijk, 2015). One example is that a restaurant provides a food service, while a grocery shop sells food. You can even offer services, like a company that cuts grass or an therapist who gives massages. On the other side, goods are tangible and can be described as such as a computer or car. The customer is able to see, touch, and often test goods before purchasing them. Goods can be identified more easily. However, services cannot be seen or felt before purchasing. Customers must trust the reputation of the company and reviews from others to determine if the service is right for them. Cont…